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Exploring the synergies between business and IT has led me to contribute to both large multinational companies, such as Procter & Gamble, Deloitte, Allianz, Siemens and Oracle in roles related to IT management, IT audit, analytics, IT purchasing, project management and business IT consulting, and establish my own company enabling me to act as a strategic business and IT advisor to 30+ SMEs. 

Highly tenacious, with a strong sense of leadership and anticipation, I am an avid learner focused on providing considerable value to clients, partners and team members by managing teams with clarity from vision to execution. 

Specialties: Digital Transformation, Project Management, Business Intelligence, Customer Relationship Management, Business and IT Alignment, Business Strategy, IT Strategy, Strategic and Critical Thinking

Professional Experience

Procter & Gamble, Switzerland
Senior IT Manager - Marketing Technology

09.2018 → 04.2020

  • Demonstrated outstanding leadership for the dental professionals-centric Salesforce Analytics transformation affecting 500 stakeholders, through the design and development of appropriate KPIs, reports and dashboards based on requirements from top management to individual contributor while ensuring reliability, timely and fit for purpose delivery and analysis.

  • Provided recommendations and planning for the expansion of neighbourhood analytics through alignment with country leaders and technical teams, to drive usage and recommendation from dental professionals.

  • Rigorously assessed e-Business performance and disseminated detailed recommendations to the Leadership Team and e-commerce managers enabling the share and reapply of best practices across markets.

  • Drove all aspects of the consumer-centric data strategy encompassing driving automation and scale of data models and analytics to transform insights into action, advise business transformation and optimise operations by leveraging e-commerce, media, CRM, web and mobile, resulting in data integration, execution and enrichment.

Recommendation letter

Deloitte, Switzerland
Senior in Analytics and IT Audit

06.2017 → 07.2018

  • Assisted CxO leaders from 30+ corporate and financial services institutions to determine improvements to their IT environments (SAP, Oracle, Avaloq, Fire, Olympic) and proposed technology evolution roadmaps to meet business goals.

  • Devised, created, and drove integration of innovative data analytics solutions (Tableau, QlikView, ACL, SQL, Excel analytics) into financial statement audits and assurance projects.

  • Executed journal entry testing through reconciliation of the clients’ general ledger against the trial balance, highlighting exceptions and insights (e.g. back and forward postings, to unusual accounts or by users with few transactions).

  • Drove collaboration with teams around the world to enhance technology audit for Swiss clients (Spotlight, Illumia, Anti-Money Laundering).

Recommendation letter

Synpulse Management Consulting, Switzerland
Banking Consultant


01.2017 → 03.2017


  • Performed banking related projects in Microsoft VBA, Access and Excel.

Allianz, Switzerland
Strategic Software Purchaser


08.2015 → 05.2016


  • Identified cost savings of €10M through development of quantitative financial models of €160M software assets.

  • Expertly negotiated a global services contract and secured 20% savings for a volume of €1M and 50 stakeholders.

  • Efficiently presented the consolidation of all mainframe suppliers valued at €80M to the top management.

Recommendation letter

George Popescu IT, Switzerland
Chief Executive Officer


03.2014 → Present


  • Innovated on the best-in-class use of Google Glass offering L’Oréal customers a seamless technology-enhanced experience.

  • Established a comprehensive CRM platform to efficiently manage 5k contacts for the International Risk Governance Council.

  • Deployed two WordPress websites and configured e-learning modules for Médecine-Intégré

  • Utilised Google Analytics to triple the online visibility for the Helvetrust fiduciary.

  • Significantly improved the internal IT synergies and business plan for

List of projects


Siemens Wind Power, Denmark
IT Applications Intern


03.2010 → 09.2010


  • Led an organisation-wide software optimisation project resulting in 40% license cost reduction.

  • Defined 10 IT key performance indicators ensuring automated regular reporting to the management.


Recommendation letter


Oracle Corporation, Romania
Technology Business Consultant


​09.2008 → 06.2009


  • Delivered 10 cross-product offer requests to large UK clients (£5+ million revenue).

  • Designed and maintained a marketing newsletter for large UK clients (10k employees).


Recommendation letter


Orange, Romania
IT Networking Trainee


​06.2007 → 08.2007


  • Managed organisation-wide access rights for 500 collaborators.

  • Ensured organisation-wide network service availability at 99.99%.

Siemens Wind Power logo
Oracle logo
Orange logo
Allianz logo
George Popescu IT logo
Deloitte logo
P&G logo
Synpulse logo


IMD, Switzerland  
Executive MBA (Honors, Top 10%)

11.2022 → 04.2024

  • Immersed in the digital ecosystem of Estonia, the venture capital world in Silicon Valley and the evolving business model serving the bottom of the pyramid in Kenya.

  • Advised various companies on their business model.

  • Completed the Crisis Management training with the Swiss Army.


EMBA diploma

EMBA attestation

EPFL, Switzerland  
PhD in Enterprise Architecture (GPA: 5.33/6, Top 10%)

09.2010 → 10.2016

  • Enhanced two modelling notations to communicate about strategy through execution of 200 interviews with non-IT people yielding 300 business and IT service models.

  • Published five papers on business and IT alignment and six on recommender systems.

  • Taught nine courses in Business and Technology to 350 Bachelor and Master students.


PhD diploma and transcript

Recommendation letter

Ecole Polytechnique, France 
MSc in Mgt of Information Systems (Honors, GPA: 14/20, Top 5%)


​08.2009 → 10.2010

  • Awarded highest excellence scholarship for academic achievement (Top 3 of 40) of €10k.

  • Awarded first prize among 30 participants for the specification and design of an autonomous robot.


Master diploma and transcript

Aarhus School of Business, Denmark 
MSc in International Business (GPA: 5.6/12)


​09.2009 → 03.2011

  • Completed the two year program in 1.5 years.

Master diploma and transcript


Polytechnics University of Bucharest, Romania
BSc in Applied Informatics (Honors, GPA: 8.94/10, Top 5%)


​10.2005 → 07.2009


  • Awarded highest merit scholarship for academic achievement (Top 50 of 800).

  • Awarded 1st prize among 100 participants for the design and programming of a robot voice control tool.


Bachelor diploma and transcript

Academy of Economic Studies, Romania 
BSc in International Business (GPA: 8.51/10, Top 5%)


​10.2005 → 06.2008

  • Specialisation in International Business with focus on Geopolitics.

Bachelor diploma and transcript

Ecole Polytechnique logo
Polytechnics University of Bucharest logo
EPFL logo
Aarhus School of Business logo
Academy of Economic Studies of Bucharest logo
IMD logo.jpeg
  • Nationality: Swiss, Romanian

  • Civil status: married

  • Children: 3 boys

  • Address: Chemin du Fief-de-Chapitre 10, 1213 Petit-Lancy

  • E-mail: popescugeorge2003 @
  • Phone: +41 76 269 54 31

  • Methods: PMP, ITIL, HERMES, SEAM, BPMN, ArchiMate, i*, TOGAF, COBIT5.

  • Tools: Salesforce, ServiceNow, JIRA, Remedy, Google Analytics, SharePoint, MAPP CRM, Oracle RAS, Oracle UPK, Hyperion, Siebel CRM, Fusion, WordPress, Adobe Dreamweaver, Chamilo
  • Communication: MS Office (Outlook, PowerPoint, Word), Teams, Skype for Business, Lync, Forms.
  • Analytics: PowerBI, Spotfire, Tableau, QlikView, KNIME, ACL, Dundas Charts, Excel
  • Databases: SAP, Oracle, MySQL, MS Access

  • Programming: HTML5, CSS3, PHP, Python, C++, Java, JavaScript, R, SQL, Visual Basic.

  • OS: Windows, OS X

  • Others: Avaloq, Fire, Olympic, Active Directory.

  • Mentor of 20+ highly motivated professionals

  • Tennis: winner of 60+ singles and doubles competitions

  • Cultural dweller exploring world heritages

  • Passionate reader of books explaining our multiverse

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